At a glance
- AI
- Listing + marketing content generation
- Personalization
- Brand voice matching per agent
- Formats
- Listings, social posts, descriptions
Engagement
Package MVP
Now www.realclear.ai
What it did
RealClear was an AI content engine for real estate agents. It generated property listings, social media posts, and marketing copy in each agent's own voice - trained on their writing style, terminology, and brand personality so the output could be published with minimal editing.
What we built
We built the content generation engine with brand voice personalization at its core - the per-agent voice capture, the multi-format output pipeline (listings, social posts, email campaigns), and the beta platform 100 agents ran on.
The pivot
RealClear has since pivoted from content generation into real-estate development diligence memos. Our scope covered the original content engine for agents.
The people behind this project
Zeroic
Mohit Gaddam Senior engineer @ Zeroic